X-Ite Research Centre

Mitigating the feature fatigue effect for smart products through digital servitization
Technological features are attributes and options incorporated into smart objects with the aim of making products more attractive and capable… Read More
Attachment Style Moderates Consumer Responses To Service Robots
The global service robotics market was valued at $11.48 billion in 2018 and is expected to reach almost $24 billion… Read More
Luiss Engaged Research Podcast
What is Alexa really? At the moment, there's no such thing as a unanimous view on this smart object's identity… Read More

#LuissMasterClasses Covid-19 Aftermath. Sharing Marketing Experiences
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WEBINAR - Impresa e Ripresa: La Prospettiva dell'Art Thinking
Venerdì 19 Giugno 2020 ore 14.00. Impresa e Ripresa: La Prospettiva dell'Art Thinking A breve il link per collegarsi all'evento… Read More
Metriche Pandemiche: Dalla Pandemia delle Metriche alle Metriche della Pandemia
Nell'ambito delle #Luiss.MasterClasses, un ciclo di incontri attraverso i quali la Luiss coinvolge esperti di fama internazionale che tengono lezioni… Read More

X.ITE for EY Mobility Think Tank
Smart mobility is easy to say. Technologies, behaviors, market dynamics, business strategies, environmental impacts, government policies. There are many variables… Read More
Società Italiana degli Autori ed Editori (SIAE)
Società Italiana degli Autori ed Editori (SIAE) is an association-based public economic institute, responsible for the protection and exercise of… Read More
Archigia
In 2018, X.ITE conducted a research project named “Fueling go-to-market: rethinking fuel retailing in the digital transformation era”. Since 2005… Read More