X.ITE (X Insights Technology Enhanced)

X.ITE's goal is to develop deeper insights into how new technologies can impact human behavior and how human behaviors can be better understood thanks to new technologies. 
Our research centre provides guidance and support for businesses and institutions' leaders through actionable research on how to manage market innovation and organizational changes mediated by technologies. 
Throughout the years we had the opportunity to work with several public and private organization.

Latest News

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X.ITE Events

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Custom Transformative Research

  • P&G

    P&G

    Self-care habits, barriers and solutions This project explores attitudes and behaviors of Italian women in their self-care experiences. The research… Read More
  • Telepass

    Telepass

    Technological Transition of Business Mobility: ​trends, drivers, constraints, opportunities and solutions The Luiss-X.ITE Research Center, focused on market technologies and… Read More
  • Merck

    Merck

    The generation impact on market and social change. The future quest for health and healthcare across generation in Italy and… Read More
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About Us

X.ITE is an interdisciplinary Research Center on Behavior and Technology focused on the decisional processes and behaviors of individuals.

Other news

  • X.ITE(ing) News - Harvard Business Review Idea Watch about Luca Cascio Rizzo Research

    Want to be a more impactful communicator? Speak more slowly.Analyzing hundreds of customer service calls (+ experiments) finds that:-Speaking more slowly…

    Read More
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