X.ite built a network of scholars and researchers coming from high-profile universities to enhance researches with innovative perspectives and assure an international appeal to its activities:

Rick Bagozzi, University of Michigan

Aaron Ahuvia, University of Michigan

Carolyn Yoon, University of Michigan

Jonah Berger, Wharton School

Greg Carpenter, Northwestern University

Daniel Korschun, DrexelUniversity

Peter Leeflang, University of Groningen

Craig Smith, INSEAD BusinessSchool

David Dubois, INSEAD Business School

Chezy Ofir, Hebrew University

Michael Wedel, University of Maryland

Andrea Bonezzi, New York University